Social Media

Who Is Behind Those N.B.A. ‘Bubble Life’ Tweets?

For nearly two weeks, the Twitter accounts @NBABubbleLife and @WNBABubbleLife have anonymously chronicled the world’s best basketball players shotgunning beers, dancing with their teammates, failing at fishing and going about everyday activities, like getting haircuts and eating pancakes. The posts — a curated series of videos, photos and musings pulled from players’ social media accounts …

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Snapchat Expands Deals With N.F.L., Disney and Others

LOS ANGELES — Disney, NBCUniversal, ViacomCBS, the National Basketball Association and the National Football League are expanding deals to supply Snapchat with customized short-form content, underscoring the platform’s renewed momentum. Snap, which makes the ephemeral-messaging app, unveiled the multiyear deals on Thursday, along with a spate of original series and a breaking news feature called …

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